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Marketers Choose Ego Over Profits

These times are very exciting to say the least. There are so many factors that influence success or failure of a business in the...

This Week Retailers Told Me They Don't Know How to Attract Younger Customers. Here's How.

This past week we attended the retail show called Shoptalk where thousands of retailers and their employees come together to show off new...

It's not too late to save retail. 6 ways to get young shoppers back in the store.

Those of us born in the 70’s and 80’s got our entertainment by going to the mall. Every weekend we were there with friends, buying food,...

It Is So Obvious, It Became Invisible

In today's fast-paced retail industry, it's easy for businesses to get caught up in the race for better financial numbers. Profit...

Customer experience CX is the secret sauce of retail survival 2023.

My gospel message is that retail needs a revolution and, at a minimum, innovation is desperately needed. Personalized and inspiring...

How can retail stop ad waste, save forests all the while delivering totally personalized content?

“It’s bad enough we get unsolicited spam emails, maybe it’s time these companies come up with a more personalised approach to their...